PRIVACY POLICY — MSGFLOW
Last Updated: 16-08-2025
This Privacy Policy describes how MSGFLOW (“we”, “us”, “our”) collects, uses, stores, and protects information when you use our platform and services. This policy is specifically written to meet the requirements of Meta’s WhatsApp Business Platform and WhatsApp Tech Provider compliance.
If you have any questions about this Privacy Policy, contact us at:
contact@msgflow.live
1. Information We Collect
We collect the following categories of information:
A. Account Information
Name
Email address
Phone number
Business details
Login credentials (hashed)
B. WhatsApp Business API Data
WhatsApp Business Account (WABA) information
Phone numbers connected to the WhatsApp API
Message templates, flows, and campaign data
Message metadata (timestamps, delivery status, webhook logs)
Contacts you upload or sync into MSGFLOW
We do NOT read your message content unless required for delivery, and we do NOT share message content with any third party except Meta/WhatsApp for message processing.
C. Usage & System Data
Actions performed on the platform
Device information
IP address
Browser/OS details
Error logs used for debugging and improving service
2. How We Use Your Information
We use your data to:
Provide access to the MSGFLOW platform
Authenticate and manage your account
Deliver WhatsApp messages via Meta’s WhatsApp Business Platform
Manage message templates, campaigns, contacts, and analytics
Provide customer support and technical assistance
Improve system performance, detect fraud, and ensure security
Comply with legal, regulatory, and Meta platform requirements
We do not use your data for advertising or selling to third parties.
3. How We Process WhatsApp Data
All WhatsApp messages, templates, and metadata are processed only for delivering your communications.
Data is transmitted securely to Meta/WhatsApp following their policies.
MSGFLOW does not use, sell, share, or analyze your WhatsApp message content for any purpose outside of message delivery and service improvement.
4. Data Storage and Security
We implement industry-standard technical and organizational security measures, including:
Encrypted data storage
Encrypted API communication (HTTPS/TLS)
Access controls and authentication
Continuous monitoring for unauthorized access
Despite our efforts, no method of transmission is fully secure. You use the service at your own risk.
5. Data Sharing
We only share data with:
A. Meta / WhatsApp
To deliver messages, process templates, and authenticate WABA accounts.
B. Service Providers
Technology vendors who support infrastructure, hosting, or analytics.
All providers follow strict confidentiality and data protection requirements.
We never sell your data.
6. Data Retention
We retain your information only for as long as necessary to:
Provide our services
Meet legal and regulatory obligations
Resolve disputes and maintain system logs
You may request deletion of your data at any time.
7. User Rights
You have the right to:
Access your data
Update or correct your data
Delete your account and associated data
Request a copy of your stored information
Withdraw consent where applicable
To exercise these rights, contact us at: contact@msgflow.live
8. Children’s Privacy
Our service is not intended for individuals under 18.
We do not knowingly collect data from minors.
9. Changes to This Policy
We may update this Privacy Policy periodically.
If changes are made, we will update the “Last Updated” date above.
10. Contact Information
For any privacy-related questions or concerns, contact:
MSGFLOW
Email: contact@msgflow.live